whole lot of learning going on

Today we gave our presentation for Sir Richard's Condoms at BDW.  We had a week to figure out how to get people in Haiti to use condoms.  That’s not a big task or anything, right?

It was a really great week.  My team was very collaborative and well balanced in terms of our various strengths.  We spent a lot of time doing research and asking questions to get a better picture of what life is like in Haiti.  This really paid off, and we were able to come up with what I think is a really strong campaign based on our insights from our research.

The presentation itself wasn’t crazy or flashy, we had spent most of our time gaining better understanding of the real problem, figuring out where people’s interactions really lie, and developing a campaign that would meet them where they were.

It will be interesting to see what happens from here.  I would love it if some of our ideas made it to the world.  I really believe that there were some great ideas there.

Now I’m working on my online Technology Entrepreneurship class from Stanford.  I’m really excited about the content, but have to admit that the instructor and the online format are a little bit of a challenge for me.  It’s so easy to hit pause and come back to it later.

I’m going to try to keep with it though.  Even though we’ll be covering many of these concepts at BDW, I think it will be helpful to get the additional perspective from the Stanford class.

My husband thinks I’m crazy.  He may be right.

We’ll see if I can manage to juggle this online course in addition to my full time grad school program.  My first assignment is to come up with an example of a successful startup and list the reasons that the startup is successful.  I love this.  I’ve never done that before, and I think it will be very illuminating.

Here’s to education, in whatever form it takes!

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